The Parade, Swanage house prices are built from 63 sales lodged with HM Land Registry, the oldest in 1998 and the most recent on 24 Jun 2022. The median price paid across the whole record is £180,000. Across the 10 years from 1999 to 2009 the median moved +150.0% in cash — but once inflation is taken out, the change in 2026 money is +101.6%.
Median price paid
£180,000
Change in cash, 1999–2009
+150.0%
Change in real terms
+101.6%
Median per m²
£1,574
HM Land Registry63 sales3 with floor areaLatest sale 24 Jun 2022
Section 01
How The Parade, Swanage prices moved
The chart tracks the median The Parade, Swanage house price for every year with a recorded sale, from 1998 to 2009. The dashed line restates each year in 2026 money, so the two lines separate exactly as much as inflation has eroded the cash figure.
| Decade | Years with sales | Median paid | In today's money |
|---|---|---|---|
| 1990s | 2 | £100,000 | £222,047 |
| 2000s | 2 | £142,250 | £259,138 |
The highest yearly median on record for The Parade, Swanage is £249,950 in 2009; the lowest is £100,000 in 1999. Across the full 12-year record the cash median has moved from £121,500 to £249,950.
In 2026 money that first median is worth £251,934, so the real change over the whole record is +63.0% — about +4.54% a year after inflation. Cash growth and real growth are not the same story, and the gap is the part most price reports leave out.
Over the last decade alone the difference is stark: +150.0% in cash against +101.6% once inflation is removed. A buyer who sold at the end of that decade would have needed the real figure, not the headline one, to know whether they had actually gained.
Section 02
The most recent sales
Every row is a completed sale as lodged with HM Land Registry. The right-hand column restates the price in 2026 money, which is the only fair way to compare a sale from the 1990s with one from last year.
| Address | Sold | Type | Price paid | In today's money |
|---|---|---|---|---|
| Flat 1 Seaways, 13 | 24 Jun 2022 | Flat or maisonette | £410,000 | £475,021 |
| Flat 1 2 | 15 Apr 2021 | Flat or maisonette | £380,000 | £480,108 |
| Flat 1 6 | 17 Mar 2021 | Flat or maisonette | £335,000 | £423,253 |
| 12a | 28 May 2020 | Flat or maisonette | £365,000 | £472,590 |
| 10 | 18 Dec 2018 | Terraced | £660,000 | £879,584 |
| Flat 1 3 | 17 Nov 2017 | Flat or maisonette | £345,000 | £469,546 |
| Flat 1 4 | 10 Nov 2017 | Flat or maisonette | £350,000 | £476,351 |
| Flat 1 2 | 12 Sep 2016 | Flat or maisonette | £295,000 | £411,832 |
| Flat 1 4 | 31 Mar 2016 | Flat or maisonette | £300,000 | £418,812 |
| Flat 3 Seaways, 13 | 29 Mar 2016 | Flat or maisonette | £277,000 | £386,703 |
| 12 | 2 Sep 2015 | Flat or maisonette | £407,500 | £574,575 |
| Flat 1 8 | 6 Mar 2015 | Flat or maisonette | £275,000 | £387,750 |
| Flat 2 2 | 5 Dec 2014 | Flat or maisonette | £225,000 | £322,737 |
| Flat 1 Seaways, 13 | 19 Nov 2014 | Flat or maisonette | £145,000 | £207,986 |
| Flat 2 6 | 4 Mar 2013 | Terraced | £335,000 | £488,469 |
| Flat 2 Seaways, 13 | 4 Nov 2010 | Flat or maisonette | £208,000 | £332,140 |
| Flat 3 8 | 3 Nov 2009 | Flat or maisonette | £167,500 | £275,262 |
| Flat 2 3 | 3 Sep 2009 | Flat or maisonette | £249,950 | £410,757 |
| Flat 2 8 | 1 Sep 2009 | Flat or maisonette | £250,000 | £410,839 |
| Flat 3 5 | 3 Jul 2009 | Flat or maisonette | £170,000 | £279,371 |
| Flat 2 4 | 20 Mar 2009 | Flat or maisonette | £275,000 | £451,923 |
| Flat 2 4 | 29 Sep 2008 | Flat or maisonette | £248,000 | £416,286 |
| Flat 1 Seaways, 13 | 13 May 2008 | Flat or maisonette | £157,500 | £264,375 |
| Flat 3 8 | 6 Dec 2007 | Flat or maisonette | £175,000 | £304,254 |
| Flat 1 8 | 31 Aug 2007 | Flat or maisonette | £250,000 | £434,649 |
Section 03
Homes that sold twice
These addresses appear in the register more than once, so the same bricks are being priced twice. That makes them the strongest evidence of what actually happened to The Parade, Swanage values — no mix of property types can flatter the number.
| Address | First recorded sale | Most recent sale | Cash a year | Real a year |
|---|---|---|---|---|
| FLAT 1 SEAWAYS, 13 the Parade | £157,500 (2008) | £410,000 (2022) | +7.1% | +4.3% |
| FLAT 1 2 the Parade | £223,000 (2003) | £380,000 (2021) | +3.0% | +0.7% |
| FLAT 1 6 the Parade | £141,200 (1999) | £335,000 (2021) | +4.0% | +1.8% |
| 12A the Parade | £150,000 (2000) | £365,000 (2020) | +4.5% | +2.3% |
| FLAT 1 3 the Parade | £250,000 (2006) | £345,000 (2017) | +3.0% | +0.5% |
| FLAT 1 4 the Parade | £82,500 (1998) | £350,000 (2017) | +7.9% | +5.5% |
| 12 the Parade | £100,000 (1999) | £407,500 (2015) | +9.2% | +6.7% |
| FLAT 1 8 the Parade | £240,000 (2006) | £275,000 (2015) | +1.5% | -1.1% |
| FLAT 2 2 the Parade | £56,500 (1996) | £225,000 (2014) | +8.0% | +5.5% |
| FLAT 2 SEAWAYS, 13 the Parade | £37,000 (1995) | £208,000 (2010) | +12.2% | +9.8% |
| FLAT 3 8 the Parade | £85,000 (2002) | £167,500 (2009) | +10.2% | +7.7% |
| FLAT 3 5 the Parade | £67,000 (1999) | £170,000 (2009) | +9.8% | +7.4% |
Section 04
What sells here
The mix of property types explains a large part of any area's median. The Parade, Swanage is dominated by the type at the top of this table, so its overall median leans that way.
| Property type | Sales | Share | Median paid | Range |
|---|---|---|---|---|
| Flat or maisonette | 55 | 87.3% | £180,000 | £37,000 – £410,000 |
| Terraced | 4 | 6.3% | £195,000 | £1,500 – £660,000 |
| Semi-detached | 4 | 6.3% | £121,500 | £112,500 – £248,450 |
Section 06
Ownership and new build in The Parade, Swanage
53 of the sales on record are leasehold and 10 freehold — 84.1% of the market. Tenure is not a detail: a leasehold flat and a freehold house are different assets, and mixing them into one median hides the difference.
The median leasehold sale is £180,000 and the median freehold sale £161,250 — a gap of -10.4%. Most of that gap is property type rather than tenure itself: leasehold here is largely flats, freehold largely houses.
| Category | Sales | Share | Median paid |
|---|---|---|---|
| Leasehold | 53 | 84.1% | £180,000 |
| Freehold | 10 | 15.9% | £161,250 |
| New build | 2 | 3.2% | £145,600 |
| Existing home | 61 | 96.8% | £195,000 |
New builds sold for less than the median existing home — -25.3%. A new-build premium is normal: the buyer gets a warranty and nothing to fix, and the price is set by a developer rather than negotiated between two households.
A further 2 transfers for this area are on the register but are left out of every figure above. HM Land Registry marks them as additional price paid entries: repossessions, buy-to-let portfolio moves, transfers between companies or family, and sales at a discount such as right to buy. They are real records but they are not open-market prices, and including them would drag the median somewhere no buyer ever paid.
Section 09
How The Parade, Swanage compares
The median across the whole archive is £157,500. The Parade, Swanage sits above that national figure — +14.3%.
Within Swanage the street ranks 163 of 218 by median price, and its median is below the town figure of £210,000 (-14.3%).
Where an EPC floor area could be matched to the sale, the median works out at £1,574 per square metre, across 3 of the 63 sales on record. Price per square metre is the only figure that compares a two-bed flat with a four-bed house honestly.
The full range on record runs from £1,500 to £660,000. Extremes usually mean something unusual — a plot sold without a house on it, a transfer between family members, or a very large property — so the median is the number to trust.
Section 10
Nearby on the record
Streets nearby
- High Street£180,000 median
- De Moulham Road£175,000 median
- Park Road£137,500 median
- Victoria Avenue£185,500 median
- Kings Road West£163,000 median
- Ulwell Road£150,000 median
- Burlington Road£195,000 median
- Cranborne Road£148,250 median
- Rempstone Road£173,032 median
- Rabling Road£227,650 median
- Bay Crescent£320,000 median
- Priests Road£210,000 median
- Bell Street£219,975 median
- Durberville Drive£340,000 median
- Ilminster Road£158,000 median
- Queens Road£239,000 median
Addresses with more than one recorded sale
- FLAT 1, 4 the Parade6 sales
- FLAT 3, 8 the Parade5 sales
- FLAT 1, 2 the Parade4 sales
- 12A the Parade4 sales
- FLAT 1, SEAWAYS, 13 the Parade3 sales
- FLAT 1, 8 the Parade3 sales
- FLAT 2, 2 the Parade3 sales
- FLAT 3, 5 the Parade3 sales
- FLAT 2, 4 the Parade3 sales
- 12B the Parade3 sales
- FLAT 1, 6 the Parade2 sales
- FLAT 1, 3 the Parade2 sales
- 12 the Parade2 sales
- FLAT 2, SEAWAYS, 13 the Parade2 sales
- FLAT 3, 3 the Parade2 sales
- FLAT 4, SEAWAYS, 13 the Parade2 sales
- 11 the Parade2 sales
Back to Swanage house prices.
Quick answers
Common questions about this data
What is the average house price in The Parade, Swanage?
The median price paid in The Parade, Swanage across every sale on the register is £180,000. The median is used rather than the mean because a handful of very large sales would otherwise drag the average away from what a typical buyer paid.
How many homes have sold in The Parade, Swanage?
63 sales are on record for The Parade, Swanage, the most recent completing on 24 Jun 2022. Every one is a completed transfer lodged with HM Land Registry, not an asking price or an estimate.
Have The Parade, Swanage house prices actually risen?
In cash, the median rose +150.0% between 1999 and 2009. In 2026 money — that is, after inflation — the change is +101.6%. Both numbers are true; only the second one tells you whether buying here preserved value.
When were The Parade, Swanage house prices at their highest?
The highest yearly median on record is £249,950, set in 2009. That is the cash figure; measured in 2026 money the peak may fall in a different year, because inflation reshapes the series.
What is the price per square metre in The Parade, Swanage?
£1,574 per square metre, from the 3 sales where an EPC floor area could be matched to the address. Price per square metre strips out size, so a flat and a house can be compared on the same basis.
How current is this data?
The latest sale shown here completed on 24 Jun 2022. HM Land Registry publishes Price Paid Data monthly and a sale can take a month or two to appear after completion, so the most recent weeks are always incomplete.
Cite this page: Sold Price History, “The Parade, Swanage house prices”, 2026. Source: HM Land Registry Price Paid Data © Crown copyright and database right, used under the Open Government Licence v3.0. Inflation adjustment: ONS CPIH.